You only need to watch the first five minutes of this video. Essentially, it suggests that BioWare (of MASS EFFECT fame) is intentionally using the "indoctrination theory" cooked up by fans to invite further controversy, and therefore, higher profit:
Now, Telltale is a company, just like BioWare, and companies always have to be conscious of the bottom line. That's reality. But my concern is whether Telltale will apply the same "controversy = profit" scheme to the fate of Clementine and/or Kenny.
Yes, Telltale clearly stated at Comic Con that Clem "would be a part of" season 2, and Kenny's whereabouts - alive, dead, or a walker - "would be explored". But they didn't go into any detail, presumably because they weren't allowed to.
Now, I love Clem and Kenny as characters. I'd personally be destroyed if they met a terrible end, more so than the rest of season 1's surviving cast. I know it's entirely Telltale's decision whether to kill them or spare them, but I'm not personally comfortable with the idea of their destinies being stretched out/kept hidden purely for the sake of baiting the player and accumulating higher profit. If you introduce a mystery, resolve it in the next chapter, while introducing new mysteries at the same time. That's the correct way to keep the player invested. Don't stretch out a plot thread any longer than it needs to be.