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A former long-haired god of rock, Mr. Iggo began his interactive entertainment career working for Virgin Megastores, where his passion for and knowledge of video games allowed him to expertly keep the perverts out of the adult video section.

After an extended period of pestering local developer/publisher Gremlin Interactive, he finally made them feel sorry enough for him to hire him into the marketing department. Soon after, the French invaded and other than smoking a lot and pronouncing ‘focus’ in an hilarious manner, bought every gaming company that they could find. These aggressive behaviors lead to a move from his beloved hometown of Sheffield, England to the home of Captain America - Manchester. It was here that he dominated Infogrames Manchester at Unreal Tournament. In a twist of fate that he could not have imagined, he would later move to London, capital city of the shandy-drinking south to ‘do the marketing’ for the Unreal brand. It would also lead to him moving to Los Angeles to do the same thing, only this time, in America!

The following years included crashing cars, blocking lavatories and scaring celebrities when ‘tired and emotional’. Oh – it also included fun with work visas, marriage, San Diego, Austin, children, Dallas and finally, after being generally resistant, a move back to California. It is here that he has found his nirvana, working on amazeballs games with people who know what the hell they’re doing.