Originally Posted by Yertos
Most likely, from what I've heard its an inside joke that's mentioned in all their games. Don't quote me on that though.
It's in a lot of their games, but not all of them. It's a popular gag with the Telltale staff though, and season one already found a way to fit it in-universe as has been stated, so I wouldn't be surprised to see it pop up in season two too.